Ecommerce
Large UK DIY Business
300%
Email list growth in 3 months
£25k → £55k
Monthly attributed email revenue
Case studies
Good creative. Better commercial outcomes.
See how a new approach to strategy, creative, audience growth and automation turned email into a stronger commercial channel.
Results at a glance
Personal brand
Simon Squibb
25% → 35%
Average open rate
£5k → £15k
Monthly attributed email revenue
Private membership
Network My Club
27% → 34%
Average open rate
0.7% → 1.2%
Average click rate
Ecommerce
Football Stadium Maps
£10k
Email revenue in December 2025
22% → 35%
Average open rate
Selected work
The change behind the numbers.
Confidential UK ecommerceLarge UK DIY Business
Growing the email list by 300% and monthly revenue to £55k.
Email strategy delivered inside a leading UK DIY ecommerce business, where better list growth, targeting and creative turned email into a much larger commercial channel.
300%Email list growth in 3 months
£25k → £55kMonthly attributed email revenue
Personal brandSimon Squibb
Continuing the conversation from YouTube into the inbox.
Email that carried the tone and value of Simon's educational YouTube content into the inbox, while connecting the right parts of his audience with relevant products.
£5k → £15kMonthly attributed email revenue
25% → 35%Average open rate
Private membershipNetwork My Club
More attention and action from a valuable member audience.
Event and membership emails that communicate the experience clearly and make the next step obvious.
27% → 34%Average open rate
0.7% → 1.2%Average click rate
EcommerceFootball Stadium Maps
£10,000 generated through email in December 2025.
Email strategy and campaigns for a football gifting brand, turning seasonal attention into measurable revenue.
£10,000Email revenue in December 2025
22% → 35%Average open rate
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